Local SEO

Isometric illustration of a Google Business Profile ranking in the Google local pack

Google My Business SEO: The 2026 Local Pack Playbook

The complete 2026 playbook for Google My Business SEO, from the profile fields that decide the Local 3-Pack to getting cited in AI search, built from 18 years of local campaigns.

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Infographic showing five key local SEO statistics for 2026 including 46% local search intent, 76% near me visit rate, 80% conversion rate, 2.7x GBP trust factor and 126% map pack traffic boost.

Local SEO Statistics 2026: 105 Industry Benchmarks Plus 12 Data Points From 18 Years Running Local SEO Campaigns

We compiled 105 local SEO industry benchmarks for 2026 and layered 12 first-party data points from our 18 years of running local SEO campaigns over the top, including the AI conversion-rate deltas, the geo-grid CBD reality and the GBP keyword-stuffing risk that the published surveys do not flag.

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Google search results showing Local 3-Pack with map displaying three local business listings above organic search results for a local service query.

Local SEO in 2026: What Ranks in Maps, AI Search and the Profile Mistake That Costs Weeks

The businesses that win local search get the basics right and avoid the profile mistakes that quietly pull a listing offline. Here is what actually ranks in Google Maps, reviews and AI search in 2026.

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